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In 1964 students at the State University of New York at Buffalo pulled off an extraordinary prank. 

While cramming for a botany final in late 1963, one student stumbled across the phrase “the thallus of Marchantia,” referring to a stem-like structure on a moss-like plant. Deciding that the phrase sounded like an Arab title of royalty, this student and his friends decided to send the local paper a press release telling them that the Thallus of Marchantia was coming to Buffalo on a state visit.

The prank snowballed from there, and by the time it was over the organizers had sent a student to New York City, flown him back to Buffalo dressed as the fictional potentate, staged a massive protest upon his arrival at the airport, and secured a limo and a police escort to take him to a meeting with the mayor.

The full story of this bizarre escapade can be found here.